Revenue Operations Architect
I Build RevenueSystemsThat Run WithoutYou.
300+ revenue systems built for agencies in 4 countries. Yours could run by Monday.
[ THE ELITE ROSTER ]
Trusted by Companies That
Can't Afford to Break.
From Canadian enterprise franchises to high-volume US ad agencies. Here are a few of the 300+ live companies running on my infrastructure every single day.
Success Stories.
Real Revenue Growth.
Every project below follows one design principle: connect the first touchpoint to the last dollar with the shortest, most intelligent path possible.
The 30-Second Response System
40% of qualified leads were going cold — lost to a 4-hour response window while competitors responded in minutes.
I designed and deployed a GHL-native AI Agent with a custom Knowledge Base and Twilio Voice AI — cutting response time from 4 hours to under 30 seconds. Behavioral triggers auto-escalated cold leads to calls.
Response time
4hrs → <30 seconds
✓
80% reduction in manual admin
✓
3× onboarding capacity without new hires
"Additional revenue captured in first 30 days from previously lost leads — recovered through response-time optimization alone."
The 40% Productivity Engine
The sales team was spending 60% of their time on admin — not selling. Pipeline was invisible. Leads were falling through the cracks.
I rebuilt the entire GHL CRM architecture — custom pipelines, behavioral lead scoring, automated pre-call briefings sent 15 minutes before every scheduled call. Reduced 6 manual steps to 1 trigger.
✓
40% increase in sales team productivity
✓
99% automation uptime across all systems
✓
Lead response sequences reduced from 6 manual steps to 1 trigger
"The system I built continues to run their operations — independently of my ongoing involvement."
The Zero-Handoff Ad Agency
Working inside an active ads agency means zero room for broken funnels or missed leads. Every paid lead from Meta and Google needed instant capture, routing, and follow-up — automatically.
I built the complete GHL system behind their paid media engine — high-converting funnels for Meta and Google traffic, lead attribution connecting every campaign to revenue, automated nurture sequences (email, SMS, voicemail), and multi-step client onboarding pipelines. Eliminated all manual handoffs agency-wide.
✓
⚡ 60% reduction in onboarding time
✓
📈 25% boost in client retention
✓
🔁 Zero manual handoffs agency-wide
"Fully automated agency fulfillment — zero manual handoffs. Ontario, Canada 🇨🇦"
and 297+ more systems deployed globally across industries
Inside the Logic.
How I Architect Solutions for Scale
Screenshots are enhanced for portfolio display - structural details are real.
GoHighLevel Architectures
AI Agent Command Center – Autonomous Customer Engagement System
Enterprise-grade AI Agent architecture designed to automate the customer communication lifecycle. It analyzes intent, qualifies leads, searches knowledge bases, and books appointments—escalating to humans only when necessary.
Business Impact
Decreased lead response times from minutes to seconds using AI-driven conversations while reducing manual support tickets by up to 80%.
Enterprise Multi-Channel Lead Generation & Sales Automation
Sophisticated enterprise automation orchestrating lead acquisition across multiple channels. It enriches data via AI, routes leads, and launches personalized multi-channel follow-up campaigns automatically.
Business Impact
Automated the complete customer lifecycle from lead capture to payment and retention, increasing lead-to-appointment conversion by 35%.
Enterprise Multi-Location SaaS & Franchise Management Dashboard
Centralized management dashboard for large-scale SaaS deployments. Provides real-time overview of active locations, users, system health, and operational status across franchise sub-accounts.
Business Impact
Enabled multi-location franchises to standardize operations across 20+ locations without increasing administrative headcount.
Advanced Enterprise Customer Lifecycle Automation
Advanced workflow automating the entire customer lifecycle—from lead capture to payment processing and retention. Utilizes AI enrichment, lead scoring, and conditional logic to personalize the journey.
Business Impact
Reduced manual admin by up to 80% through intelligent workflow automation, reclaiming 15+ hours per week for sales teams.
AI Conversation Intelligence & Lead Qualification Dashboard
AI-powered customer communication workspace that assists sales teams in real-time. Automatically generates summaries, detects intent, measures sentiment, and predicts booking probability.
Business Impact
Empowered sales reps to close 2x more deals by utilizing AI-generated response suggestions and automated intent detection.
Executive Business Intelligence & Performance Dashboard
Executive dashboard consolidating operational, sales, and marketing metrics. Tracks revenue growth, pipeline value, conversion rates, and AI performance to drive data-driven strategic decisions.
Business Impact
Provided executives with real-time KPI dashboards for faster, data-driven decisions, resulting in a 25% increase in marketing ROI.
HubSpot Architectures
Enterprise Sales Journey Automation Workflow
Complete end-to-end revenue operations system automating the entire customer journey from lead acquisition to retention. Leads are auto-qualified, assigned via territory rules, enrolled in sequences, and monitored by engagement.
Business Impact
Reduced manual sales administration by up to 80%. Standardized the customer journey from first touch to renewal.
Enterprise Sales Pipeline Management
Enterprise sales pipeline managing hundreds of active opportunities across multiple stages. Provides leadership with centralized deal progression, forecasting, and performance visibility.
Business Impact
Improved pipeline visibility across hundreds of opportunities. Enhanced forecasting accuracy for leadership teams.
Executive Revenue Intelligence Dashboard
Executive dashboard consolidating sales, marketing, and operational metrics into a single real-time environment. Tracks revenue growth, pipeline value, conversion rates, and team productivity.
Business Impact
Delivered real-time executive reporting without spreadsheets. Enabled faster strategic decisions through live KPI monitoring.
Advanced Reporting & Business Intelligence Center
Comprehensive library of custom reports organized by department and operational objective. Categorized into Sales, Marketing, Customer Success, Revenue, and Forecasting for actionable intelligence.
Business Impact
Eliminated manual report generation. Standardized business intelligence across departments in minutes, not hours.
Enterprise CRM Object Architecture
Scalable HubSpot data model supporting complex enterprise operations through custom objects and relationship mapping. Introduces Subscriptions, Projects, Assets, Renewals, and Payments as connected business objects.
Business Impact
Built a scalable CRM supporting enterprise operations. Enabled advanced automation through structured object relationships.
Enterprise Workflow Management Center
Centralized workflow management orchestrating dozens of interconnected automations across sales, marketing, finance, and support. Real-time enrollment statistics and health monitoring provide full operational visibility.
Business Impact
Automated repetitive processes across multiple departments. Created a scalable framework supporting thousands of enrollments.
Live Work Sample.
HubSpot Sales Operations
A real Sales Operations overhaul for a US-based client. Walk through how I diagnose broken systems, engineer reliable workflows, and structure data for leadership.
Chapter 1 of 3
Data Accuracy & System Logic
The Situation
The client's pipeline was leaking revenue. They provided raw HubSpot data, and I needed to identify every inconsistency, error, and red flag - explaining the exact business impact and engineering the fix.
What I Found
11 total issues identified across the pipeline dataset
- CRITICAL5 flagged CRITICAL - including a Closed Won deal with $0 revenue, a deal marked Won with no completed strategy session, and a deal stage showing "Scheduled" when nothing was actually booked
- HIGH4 flagged HIGH - missing BDR assignment, missing AE assignment, post-close activity on a lost deal, and a stalled deal with no follow-up action
- DOCUMENTEDEvery issue documented with: the exact error, the affected record, the pipeline impact, and a specific HubSpot fix
Why This Matters
Bad data means bad decisions. A Closed Won deal with $0 value understates revenue. A stage that says 'scheduled' when nothing is booked breaks forecasting. No BDR assigned means leads go cold with no accountability. Every issue I found had a direct connection to revenue accuracy, reporting integrity, or sales team friction - and every fix I proposed was tied specifically to HubSpot properties, workflows, and required field enforcement.
found
built
delivered
This is how I operate. Rapid diagnosis. Flawless execution.
What you see above is a real system audit delivered in under 24 hours. I don't just build workflows; I diagnose the logic, identify the revenue leaks, and structure the data so leadership can actually make decisions. If you want to understand how I will approach your infrastructure, this is exactly how I think.
Don't Just Take My Word For It.
Step Inside.
These aren't mockups. These are live, revenue-generating platforms, agencies, and academies I've architected from the ground up. Click any system to explore the live architecture.
Zappify.io
AI Automation Brand & Master Platform
AI Zappify
All-in-One AI SaaS Platform
Zappify Services
Digital Marketing Agency
Zappify Partners
Partner & Affiliate Ecosystem
Zappify Academy
Online Courses & Training
Results That Speak for Themselves
"Lead response went from hours to seconds. We booked 40% more demos in the first month because no lead went cold. Highest ROI hire this year."
David L.
VP Operations, SaaS Company
"Added 10 people to our team without the overhead. The automation handles onboarding, follow-ups, and reactivation. Saved us $8K/month in admin salaries."
Michael B.
COO, Digital Agency
"Solved bottlenecks our previous team said were impossible. Worth every penny."
Rachel V.
Founder, Coaching Business
"CRM is finally a revenue driver, not just a database. Our pipeline visibility went from zero to real-time dashboards. Closed-won rate up 23% in one quarter."
Kevin P.
Sales Director, Insurance Brokerage
"Systems that work on day 365 just as well as day 1. Total transparency."
Daniel C.
Agency Owner, Marketing Firm
"Decision velocity tripled. He is the architect behind our scaling from $200K to $600K monthly revenue. The systems he built still run without him."
Maria F.
CEO, E-commerce Brand
Names abbreviated at client request. Full references available on discovery call.
I Don't Connect Tools.
I Design the Logic Between Them.
Here is an example infrastructure map of a production system I built. Every node is a live integration. Every line is an event-driven trigger.
This is what a Revenue Engine looks like from the inside. Not just tools — orchestrated intelligence.
My Proven Automation Framework
From Manual Chaos to Automated Clarity - Watch me build the same conversion systems that generated $2M+ in attributed revenue across 4 countries. Every workflow engineered to respond in 30 seconds, nurture intelligently, and close while you sleep.
Client Onboarding
Automated welcome sequences & setup
I engineer seamless onboarding experiences that eliminate buyer's remorse, collect necessary assets automatically, and provision client accounts without manual data entry.
Lead Generation
AI-powered funnel systems
CRM Automation
Smart follow-ups & nurturing
Sales Systems
Conversion optimization workflows
Your Transformation
Watch how I transform businesses
Discipline. Documentation.Systems That Outlive My Involvement.
Most specialists build systems only they can maintain. I build documented, structured, transferable systems - because I came from environments where that was not optional.
The Uniform
CO1 Marjohn B. Robillo
Bureau of Corrections
Started in web creation and basic automation. Joined the Bureau of Corrections for stability. The uniform taught me unbreakable discipline and strict SOPs.
The Proving Ground
Licensed Financial Advisor
Became a Licensed Financial Advisor to test AI automation as a business owner. Built a fully automated practice proving behavioral automation drives high-ticket conversions.
The Architect
Full-Time Revenue Engineer
Took the discipline of the uniform and the psychological insights of sales. Transitioned full-time to engineer enterprise-grade Revenue Engines for global clients.
Credentials & Background
"When you hire me, you're not just buying systems. You're buying certainty - that they'll work on Day 1 and still work on Day 365."
— Marjohn B. Robillo
When I Need to Prove I Understand
Humans — Not Just Systems.
People don't resist giving contact details. They resist giving them before receiving value. Give value first, and they ask to give you their info.
When Value outweighs Friction, conversion unlocks.
"Not just a lead gen tool — proof that I understand the psychology behind why people convert, and can build the technology to apply it at scale."
Your System Is Either
Building Revenue or Losing It.
Let's Fix That.
I work with a small number of companies at a time to ensure I can deliver the depth of architectural thinking that produces real results. If your revenue system needs an upgrade — or if you're building one from scratch — let's talk.
⚡ Current Availability:
2 engagement slots remaining this quarter.
Engagements typically begin within 2 weeks of first call.
3 of 5 slots taken this quarter.
Select a Date & Time
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Wednesday, September 9
No slots available.